Almost Girl

I been a fan of Canandian fashion line Greta Constantine for months now. Ever since I got a press release with a broken link and became email buddies with designer Kirk in the process of finding the real url, I have had a soft spot for these up and comers. The first collection I saw was one of Grecian shapes rendered in brilliant white raw silk. I swooned even when my breasts turned out to be too big to fit into one off-the-shoulder beauty. Curses! The design duo then went from evening wear to

Now they are starting to a get some press for dressing Nelly Furtado. That choice makes a lot of sense for the fashion pack when you consider that her song Maneater played at dozens of fashion shows for at least the last two seasons.

Via Vogue.co.uk

Lucky girl that I am I just got a sneak peek at their newest concept for fall. They stuck to their guns and created an entire swimwear collection for summer and that sensibility is continueing over to their fall collection. Next season they are doing an entire collection of black jersey dresses! The idea of taking one concept and one form and extending it across a season is incredibly fresh to me.

Here is their rationale for doing an entire collection of jersey dresses.

WHY AN ALL JERSEY COLLECTION?
Comfort, wearability, allows you to move, transforms and sculpts the body, figure hugging

WHY AN ALL DRESS COLLECTION?
Dresses are for women what suits are for men: easy, flattering, powerful, sleek, well dressed & smart.

Effortless chic silhouettes at anytime or any day, crisis–free dressing and
confident assertion of femininity. An unmistakable focus on the female form.

This entry was posted on Wednesday, March 28th, 2007 at 5:29 pm and is filed under And Now For Something Positive, Fashion. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.